Art on the Rocks

Story by Linda Long
Submitted Photos

Artisans throughout the Southeast, laden with wares ranging from handmade mustache cups to molasses, are heading to Gadsden this spring for a favorite, southern tradition – Art on the Rocks at Noccalula Falls May 4-5.

This semi-annual event is a celebration of beautifully created, handmade arts and crafts of pottery, paintings, jewelry, jams, jellies, candles, soaps, dream catchers, crochet, metal works, wood carvings, and, well, rocks.

Yes, actual art on actual rocks!

Crowds from all over keep returning to Art on the Rocks

“That’s right,” said Laura Gladden, park administrative assistant and event coordinator. “One of our vendors gets large rocks and paints very detailed delicate pictures on them. They’re beautiful. I have one in my house.”

According to Gladden, products offered during the two-day event are as individual as the vendors themselves. “We have a gentleman who paints really big pieces of artwork – so big, that people can actually put it on the side of a barn. Another one works in 3-D art.

When she talks about paintings, she notes that each artist has his or her own unique style. “One person will paint only animals. Beautiful paintings of animals. Another paints only landscapes with colors that pop out at you.”

Gladden has been with Art on the Rocks in its current incarnation since 2019. That’s the year the event returned to the park, after about a 25-year hiatus.

Long time vendor and event participant, Tina Pendley, who, along with her husband David, owns Sweet Tea Pottery, was instrumental in bringing Art on the Rocks back to Gadsden and Noccalula Falls.

Sweet Tea draws its name from its roots. “We wanted something that clearly said the South and what is more southern than sweet tea?,” she asked.

She recalls the historic roots of the festival as well. The event actually got its start back in 1958 as a project of the Gadsden Women’s Club and art-loving member, Mrs. Frank (Merci) Stowers.

Visitors browse the many vendor stalls at the Falls

“Mrs. Stowers, loved to travel,” said Pendley, “and she loved art. After attending an outdoor event in Texas, she brought the idea to the women’s club about having an outdoor art exhibit. The members loved the idea.”

So, she continued, “they started the planning in January, and held the first Art on the Rocks on May 18, 1958. It was a huge success and continued to be successful for 25 years. Eventually, it shut down for about 25 years.”

At some point during the event’s early history, it had come under sponsorship of the Gadsden Art Association, of which the Pendleys were members. She remembers it was at one of the organization’s 2018 meetings when the topic of Art on the Rocks resurfaced.

“We were talking about a fundraiser,” said Pendley, “and I asked the question had they ever considered bringing back Art on the Rocks, and they had not, but they said they would consider it if I would get some information.”

That go-ahead was all Pendley needed to get the ball rolling. She discovered that Noccalula Falls officials would “love” to have an arts and crafts show but didn’t know how to get vendors.

Noccalula Falls is the perfect setting for Art on the Rocks

It was a perfect match. The Pendleys knew how to get vendors because they worked these events with their pottery, but they didn’t know how to set up the park. It was the proverbial marriage made in heaven.

 “I met with Christina Richardson (supervisor, Noccalula Falls),” said Pendley. “I knew if we worked together, we could make this happen. She said we’ve got a great crew here at the Falls, and we can make it work. So, I went back to the Art Association and brought back a lot of information about how we can work together with Noccalula Falls.”

And they voted to return Art on the Rocks to its former home at Noccalula.

“It’s just been a great success,” she added. “We’ve gone from having just one show a year to two shows. It’s been a great event to add to the community.”

Gladden agrees. “I love it. It’s my favorite event to work up here. It’s really got a great energy and vibe from not only the people attending but also from all our vendors. I’ve heard many of them say it’s their favorite show to work.

For Pendley, the biggest drawing card for folks to attend Art on the Rocks is the venue itself. “It’s beautiful here. We’ve got not only the waterfall but the green spaces as well. And there’s something for everybody from the train rides to the petting zoo.”

And yes, there will be plenty of food said Gladden. Vendors will serve everything from blooming onions to funnel cakes and everything in between.

Admission is $8 for adults and $6 for kids/seniors/military. Park season passes will be accepted. Pets are welcome everywhere but near the animal habitat. Vendors may register through April 15.

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