City plans for more development will continue to boost local economy
Story by Paul South Photos by Graham Hadley and contributed photos
Earlier in this century, this city on the Coosa River looked to be on its last legs.
Gadsden’s two largest employers – Republic Steel in 2000 and Goodyear in 2020 – closed their doors, taking with them thousands of jobs.
The city’s riverfront on the Coosa was an overgrown tangle of trees, weeds and brush. “We didn’t even know we had a waterfront,” Gadsden Director of Economic Development and Governmental Affairs John Moore said.
That was then.
This is now.
Spearheaded in large part by riverfront revitalization, Gadsden is seeing an economic resurrection. The riverfront is booming, thanks to a mix of hospitality, healthcare and recreation.
Gadsden City Council President Kent Back summed it up in two words: “Gadsden reimagined”
It all started with the cleanup of the waterfront.
“It’s been remarkable,” Back said. “Just the removal of the bushes and the trees that blocked the view has created a whole new vibe, if you will, that before you hardly knew was there.”
Another boost, Back said, will come from Mayor Craig Ford’s vision to move U.S. 411 in Gadsden off of the river, a herculean task involvinfg a snarl of federal and state bureaucracies.
“What it will do, it’ll open up development on the river. There’s a plan to create a really nice boardwalk that would stretch that whole stretch of road. And then you would have greenspace where you could have commercial development.”
Ford envisions a mix of upscale restaurants and bars connected by the boardwalk to a hotel, located on the current City Hall site. The city is also planning the development of the area near Buffalo Wild Wings restaurant and the Venue at Coosa Landing, transforming the area into an outdoor recreation area surrounded by outdoor dining.
On the recreation front, Gadsden has partnered with Gadsden State Community College to build the Gadsden Sports Park. The expected cost of the project is an estimated $25 million. Part of the park – made up of baseball, softball and soccer fields – includes a field for kids with disabilities, giving them opportunities to compete. Back spearheaded the idea.
“I see it all the time with these Challenger leagues, Field of Dreams and that concept. I really thought we needed to do that, and the mayor agreed with me,” Back said.
The completed and projected projects along the river are fueled by citizen demand, Ford said, not just among Gadsden residents, but also those in neighboring towns.
“I think the growth is just the demand of not just the people in the City of Gadsden, but surrounding communities that want to see Gadsden develop the river and give people something to do in Gadsden,” Ford said.
City officials have identified several parcels of city-owned property now targeted for future development. In turn, Gadsden is making its pitch to developers across the Southeast.
The relocation of Highway 411 will be critical to the development of the riverfront, Moore said.
“I see the City of Gadsden in a few years thriving off riverfront development in the way of tourism, once we relocate Highway 411 to create more greenspace along the river as well as restaurants, shops, bars and outdoor activity,” Moore said. “These developments will all be centrally focused around a four-star hotel with a rooftop bar, pools and spa.”
Moore sees the city as “the home of the three-day getaway, where people from 120 to 150 miles will want to come and play.”
Ford, who often envisions Gadsden reimagined as a “fun town,” says a city that not so long ago was given up for dead is today “growing and thriving in a post-COVID world, which can’t be said for a lot of cities.”
He added, “We are working aggressively to become an entertainment town that offers visitors a riverfront experience, natural waterfalls for hiking and multiple golf courses for leisure.”
The city, thanks to picturesque Noccalula Falls, is fast becoming a popular fly fishing and kayaking destination. The surrounding park is also home to arts and craft fairs and other events. The city has invested $16 million in that area.
Gadsden, home to two hospitals, is also growing its healthcare footprint near the Coosa. Tuscaloosa-based Alabama Cancer Care has invested $6.5 million to construct a new cancer treatment center. Serving a 10-county area, the new facility with its riverfront view means cancer-stricken residents of the region will not have to make the taxing trip to Birmingham for treatments as they battle the disease.
The facility is located at the old armory site in Gadsden, a deal closed shortly after Ford took office. Healthcare was among the targeted sectors by David Hooks when he became executive director of the Gadsden-Etowah Industrial Development Authority.
The new facility will mean some 16 good-paying jobs for city residents. Ford says the city is following Birmingham’s example as a health care hub in the state. After all, Birmingham transformed its once smokestack economy of iron and steel into a service-based economy.
“With two hospitals located inside the city, healthcare is a target for economic development,” he said. “We are constantly looking for ways to grow this industry in Gadsden and recruit companies that offer different types of services and treatments,” Ford said. “Look at Birmingham and what a great job they have done with UAB and how that complex has really grown that area in the city.”
The growth along the banks of the Coosa, fueled by the current administration’s vision, means a flood of optimism in the city.
“In reimagining ourselves, Gadsden is taking advantage of the natural gifts that we have in a river that comes right down the middle of our city and we’ve never really done that before. … Cities would kill to have a 90-foot waterfall and a riverfront in their city. We’ve got both.”
Ford sums up the beehive of activity along the river and across the city, an effort aimed at improving the quality of life across the board for locals and putting the economic setbacks of the past in Gadsden’s rearview mirror.
After 31 years, a popular lake eatery where everybody knows your name
Story by Paul South Photos by Richard Rybka Contributed photos
Thirty-one years ago, Janet Swann and her partner, Dennis Reno, bought a place she describes as “a little concrete floor beer joint.”
Today, that joint is Pier 59, one of the iconic eateries on Logan Martin Lake. Other restaurants have come and gone, but Pier 59 remains a constant.
Open only three days a week in the offseason and four in Logan Martin’s summer high season, Pier 59, has the vibe that’s a combination of a waterfront place and a fictional Boston bar.
“We wanted to be like Cheers, a place where everybody knows your name,” Swann said.
And it has, as families flock there to feast on chef “Ziggy” Zigmund’s crab claws, chicken wings and tenders, Tilapia and other popular dishes.
Before coming into the restaurant business, Swann and Reno ran Birmingham International Raceway, the short track where NASCAR legends Donnie, Bobby and Davey Allison, Neil Bonnett and others cut their racing teeth.
“My mom was in the restaurant business,” Swann says. “She had a restaurant for a couple of years in Fultondale, and we had the snack bar at Pine Bowl.”
Now at Pier 59, Swann loves her customers.
“I love my people. I want to treat people when they walk into the pier like I want to be treated when I walk into somewhere,” Swann said. “I wanted to have a restaurant that was kid friendly up to a certain time. When I first started I wanted something that everyone could enjoy from the water.”
Pier 59 has come a long way from when Swann and Reno arrived. It gives diners the classic waterfront vibe, laid back and the epitome of “chill.”
“Yes, there is,” Swann said when asked about the waterfront effect. “Because when we came up here, all we had was like, two pool tables in front of the bar. But we put a big deck on it, and wanted to make it something nice on the lake.”
Like successful businesses, philosophy that drives Pier 59 hasn’t changed.
“I want my customers to be my top priority,” Swann said. “I want everyone to leave there happy. If there’s a complaint, I want them to come to me, and I’ll fix it.”
That happiness is seasoned with one of Swann’s hugs for customers. Little wonder it’s become a “place to be” on the lake.
“I hope it’s that way. That was my goal when we started,” Swann said.
Along with the food, what makes the restaurant so popular among the growing stream of lake residents and visitors?
“I think it’s because I try to treat people as individuals. I don’t treat them as just people coming in to spend money,” she said. “I don’t mind telling my customers, ‘I love y’all’ when they come in. That’s just me. I don’t mind huggin.’ And I do.”
Something that shouldn’t be lost in the Pier 59 story is that this is a restaurant with heart. For 15 years, Pier 59 has celebrated “Christmas in July,” a benefit for the Alabama Institute for Deaf and Blind. The restaurant has raised nearly $500,000 for the school. In 2023, Pier 59 raised $109,000 on a single Saturday.
“That is my heart,” Swann said of the school. AIDB has its main campus in Talladega and satellite facilities across the state to serve visually and hearing-impaired students that hold a special place in the hearts of all involved in the fundraiser.
Swann credits her customers and volunteers for the drive’s success.
“Without my customers and volunteers, this would not be possible,” she says.
St, Clair County is a big-hearted place with a boatload of charitable organizations to support veterans, the homeless and others in need. The students at AIDB, who Swann calls her “babies,” drew her to help the school.
“There are so many kids over there who would not have a Christmas it wasn’t for our Christmas drive,” Swann says. “That’s what makes me work all year and keeps me going.”
Now an endowment has been created to bring AIDB kids Christmas cheer, long after Swann and Reno are gone.
“I love those kids,” she said. “If you could see their faces when they open up (their presents) and have their toy party and everything, it’s just so emotional … You can just see the joy in their eyes.”
While the AIDB children have her heart, the restaurant claims her business acumen. Swann has learned more not only about business, but about herself.
“I can’t walk off and leave it,” she said. “I have to be there. A guy told me on the second day I was open that if I watched my pennies, I wouldn’t have to worry about my nickels and dimes. If the Pier’s open, unless I’m sick, I’m always there.”
But along with Zigmund, the chef known in the lake community as “Ziggy,” Swann and Reno have a team of dedicated staff. Some have been at Pier 59 for 15 years or longer, off and on. Her grandson Brody is her bartender. And Zigmund has been with her for 20 years.
“Everybody just knows him as Ziggy. He’s fabulous. He’s just one of these who’s not going to use little wings that are only as big as your little finger. He wants customers to feel full and that they got their money’s worth,” Swann says. “And trust me, they do when they leave here at night.”
As the lake population has grown, so has the restaurant’s schedule. Winter used to be the offseason, but no more.
“I do a little vegetable special on Thursdays that’s kickin’ it,” Swann says.
But while the business is still largely seasonal, offseason traffic has grown by some 50 percent, Swann says, because of the blossoming year-round population. When lake levels rise, Pier 59’s doors open Wednesday through Saturday, starting at 3 p.m. Closing time is when customers are heading home.
“From Point A to where we are right now, it’s picked up a lot,” Swann says.
For first time diners, Swann recommends her two favorite dishes.
“I love our grilled blackened Tilapia with vegetables, and I really love our Hawaiian chicken.”
During the summer, vegetables come from local growers.
As far as sandwiches, Swann is a fan of the French Dip. But the restaurant is perhaps best known for its chicken wings and its crab claws, both Ziggy specials. The claws – always fresh and battered in a secret recipe – are sold by the pound.
“Everybody says they’re better than what you get at the beach,” Swann says proudly. “We are really known for our claws. They’re really good.”
And while Cheers’ Sam Malone, Carla Tortelli, Cliff Clavin, Norm Peterson and Frasier Crane may not be found at Pier 59, Swann wants the spirit of the iconic TV show to fill the restaurant.
“I want a place where everybody’s going to know your name and everybody’s going to be friends.”
New River’s Edge, Burgers & Breakfast, Tiki Hut ready for new season
Story by Carol Pappas Photos by Mackenzie Free
In its 1960s and 70s’ heyday, Rabbit Branch Marina was THE place to go on the newly created Logan Martin Lake. Today’s River’s Edge, the Tiki Hut and Burgers & Breakfast, the modern-day edition, is quickly becoming that place once again.
General Manager Michael Emerick said longtime lake residents talk of “how great it used to be,” and Emerick and his father, Paul, have continually worked to transform the property. Over the years, they have vastly improved it, adding amenities hard to match anywhere else on Logan Martin.
The latest, set to open May 4, is the brand-new River’s Edge Burgers & Breakfast, marina office and so much more. Gone is the one-story block building that housed the kitchen, walk-up order windows and an office in the rear. “The old building was outdated and didn’t match the beach vibe we give to the lake. So, we ended up with this,” Emerick said, motioning toward the newly constructed River’s Edge. The two-story building itself is 2,600 square feet, excluding the porches.
Replacing the nondescript building is an impressive complex dressed in a Caribbean-style blue that welcomes one and all by water or land. Upstairs is a massive, covered deck overlooking the water, nearby beach with palm trees dotting the landscape, dozens of boat slips and docks, a family friendly playground and swimming area.
Take the stairs or the elevator and have a seat at one of the many picnic tables after placing your order at the window of a brand new, cutting-edge kitchen. Then, take in the view. There’s not a bad seat among them.
The menu includes its signature favorites: Freshly handmade ground chuck burgers and hand cut fries, Edge Rolls, Yum Yum, Cowboy and RYNO Cheeseburgers.
Head downstairs to the covered porch below and take your pick of open air “hangouts” – a line of aqua-colored lounge chairs nestled in the sand, conversational areas of sofas and chairs with upholstered seating, suspended swing chairs and Adirondacks.
Thirsty? Head just a few feet over to the popular Tiki Hut, a 30 x 30-foot open air bar with six specially designed machines turning out your favorite frozen libation. It has become the place to be on weekends from May to September. In two years, it has nearly doubled in size. “We’ve definitely blown all expectations out of it,” he said.
The nearby covered porch can handle overflow crowds and ease congestion under the Tiki Hut.
River’s Edge, located off Rabbit Branch Road, is easily accessible by vehicle or boat. “We have the most boat parking on the lake,” Emerick said, noting that there are 30 to 35 open slips to allow traffic flow in and out. New state-of-the-art concrete piers and 24/7 gas on the dock are new amenities as well.
The full-service marina itself boasts the only fully enclosed dry storage and the first to offer luxury boat rentals. River’s Edge rents Bennington pontoon and tritoon boats, Emerick said. “It’s the nicest fleet of rental boats on the water.”
The marina also offers RV lots, limited wet slips and short-term tiny home rentals. Its sales include personal watercraft docks – EZ Docks – and Lake Eze ladders that are spring assisted and dog friendly. They also sell inflatable mats and box anchors.
Emerick’s philosophy is simple: “We just want to make it the spot to hang out on Logan Martin” – just like it used to be.
Editor’s Note:River’s Edge Burgers & Breakfast and Tiki Hut will be open Saturdays and Sundays from May 3 to Labor Day and then Saturday only through the end of September. Future plans include opening on Fridays, 5 p.m. to 9 p.m.
The lakes are soon to be alive again with the sounds of summer. Safe light each morning brings waves of fishing boats headed to that perfect fishing spot.
After breakfast, more boats race by, pulling tubes with squealing children bouncing with each wave. Ski and wake boats slice through the water, pulling those whose bodies can still afford the effort of skiing or wakeboarding.
Pontoon boats ease by, headed to a favorite swimming or picnic spot. If you look closely, you’ll see a dog or two in many of these snapshots of summer life on the water.
Life on the lake is full of fun opportunities for pups, but there are some dangers that pet owners should be prepared for. Protecting our four-legged, lake-loving friends takes some thought and planning before letting them loose for a day on the water. These pets add enjoyment to our lives, but they need us to help them stay safe.
The first, and most often overlooked precaution, is putting a life jacket on your dog anytime it is in or around the water. “All dogs should have a life jacket,” says Dr. Margaret Heath, a veterinarian with Pell City Animal Hospital. “Just because they can swim does not mean they won’t get tired or that they swim well. They can become exhausted easily.” This is particularly true, she adds, for small dogs who cannot swim as far or as quickly as their larger counterparts.
Dr. Heath also stresses the importance of keeping your animals hydrated. “Bring fresh water for them to drink,” she emphasizes. “Bacteria, like leptospirosis, in the water can affect dogs, just as it would a human.
Another common intestinal parasite, Giardia, is found in stagnant water and can cause intestinal issues.” Additionally, she adds, if a dog has open wounds and swims, bacteria can enter the body and cause illness. If your dog spends a lot of time in the water, Dr. Heath recommends getting it vaccinated against leptospirosis.
Another important step to protect your pooch is to make sure it is wearing a collar or harness with an identification tag. Dr. Heath recommends changing out wet collars or harnesses to dry ones as soon as pets are safely contained. “Wet collars and wet harnesses keep the areas they cover moist and can rub against the skin, leading to hot spots and sores,” she explains.
When the boat gets to the shore, pet owners should check the temperature of the dock and the asphalt to make sure it is not too hot. Dr. Heath offers the following guideline:
“Pavement, concrete and docks can be 30-40 degrees hotter than the air temperature, so on a hot, summer day, that can be significant. If you cannot place the back of your hand down on the pavement for more than 10 seconds, your dog should not be walking there. Try walking in any available grass.”
Dr. Heath also recommends wiping your dog’s paws to remove any dirt, irritants and debris from their feet once they are back on the boat or safely at home.
Shaded resting spots are important considerations for your dog as you play in and around the water. Having a safe, shaded place for them to be contained and allowing them to rest is a great way to include pups in family lake time. If you really want to keep them close by in the water, pet-safe dog floats are an option.
There are dog sunglasses and dog sunscreens available in many pet stores and online, if you want to be extra careful. Available in both spray-on and lotion applications, these sunscreens can be especially helpful for hairless or light-colored dogs, as they are particularly vulnerable to damaging ultraviolet rays. With sunscreens, Dr. Heath warns to make sure they are made for dogs and are PABA free and do not contain zinc oxide. “Sunglasses,” she adds, “could certainly benefit dogs with blue and other light-colored irises, as they don’t have the same protective pigment as do dogs with darker colored eyes.” The trick would likely be training your dog to leave them on.
Training your dog and restraining it while onboard your boat is critical to keeping your pup safe.
Allowing a pet to ride on the bow while the boat is moving is just not a good idea, stresses Dr. Heath. “Many years ago, we had a patient come into the clinic that had fallen from the bow and had a leg severed by the boat propeller,” she says, adding that, while he lived, many others have not been so lucky. “It’s unsafe not just because the dog may jump off, but because the lake conditions are unpredictable, as are other boats.”
As we welcome summer with all its fun, family moments, just remember to keep your best little furry buddy in mind. They’re a part of our families and count on us to keep them safe.
“Come on, buddy! Let’s go for a boat ride!”
Editor’s Note – Dogs on the lake can’t help but bring a smile to dog lovers everywhere. Join our new Facebook and Instagram group, Dogs Lovin’ LakeLife 24/7, and share your aquatic-loving canine with us!
This time of year, I have this inner urging to yell, “Surf’s Up!” It seems appropriate. The water’s up on Logan Martin and Neely Henry, and both lakes are abuzz with activities.
After months of colder weather forcing us inside, it’s almost as if the water beckons us to break the shackles of long-held captivity.
The 2024 lake season is no different. Outdoor festivals are happening. Fishing is on the upswing.
Boating is definitely the desired mode of transportation. And T-shirts, shorts and flip-flops seem to be required dress code.
Lake lovers count down to these days as if we were children waiting on jolly old St. Nick and all the wonders of the holiday season.
And why not? A new season of memories to be made are just around the next bend.
In this issue of the magazine, you’ll learn about all the new comings and goings this year plus meet a couple of siblings from Kentucky who make Logan Martin their destination point each year for Crappie fishing adventures.
We’ll take you into a Logan Martin favorite – Pier 59 – where everybody knows your name and if they don’t, they’ll know it by the time you leave.
Just up the water a bit, we’ll introduce you to the new River’s Edge, where good times, good food and good drinks await.
On the riverfront in Gadsden, there’s plenty of growth going on, and we’ll tell you about the latest developments.
Of course, pro angler Zeke Gossett has the latest tips and trends for catching bass on Logan Martin and Neely Henry this time of year, and a Talladega couple entertains us with an outdoor pizza oven as their culinary centerpiece.
And if you take your dog along for the (boat) ride, you may want to heed some advice from a local veterinarian to keep your pets safe and enjoying the cruise.
There’s more to see and do inside this issue of LakeLife 24/7 Magazine. Turn the page and discover it all along with us.
With a walking trail, mural, butterfly garden and more, community looking better than ever
Story by Paul South Photos by Richard Rybka Submitted Photos
Imagine Riverside without its new playground or there was no colorful mural welcoming one and all to town. What if there were no annual community soup supper, Santa’s arrival or Poker Run?
For the 2,251 who call this lakeside town home or the thousands more who visit each year, the allure wouldn’t be quite so inviting; the quality of life so appealing.
That’s why Riverside Beautification Organization is key to Riverside’s everyday life, making it better – brighter.
RBO began as a grassroots effort to beautify the city. Its premise is two-tiered: Organize events, activities and projects to benefit and showcase Riverside. And hold fundraisers to achieve those goals.
More than a garden club, the seeds for RBO were planted in 2008, right after Mayor Rusty Jessup took office.
“I knew there was a need for a good civic group here in town,” Jessup said. He met with several women interested in making Riverside a better place to live.
“I just wanted an organization interested in making Riverside a more beautiful place,” Jessup said. “It took off, and they’ve just done so much for our town.”
The small group of five blossomed into a small, all-volunteer group of women. In its early days, the group focused on planting flowers at city buildings and promoting volunteer recycling.
A stroll or drive down Depot Street these days showcases the RBO’s work – flower beds, a welcome sign, Landing decorations for the holidays, city building signage, a new playground at Riverside Park and walking trails in the park. Jessup could make a list.
The 501 (c) 3 nonprofit has grown into a catalyst for the construction of walking trails at the city park, maintaining the Lotus Pond – home to the native American Lotus only found in three places in St. Clair County – and building sanctuaries for birds – bluebirds, osprey, purple martins and wood ducks.
“When we adopted Lotus Pond, we realized that it would be nice to have walking trails throughout the park,” said Laura Pounders, who serves as RBO president. “With several grants and fundraisers, we’ve just now been able to complete the walking trails that connect the playground area to the ballfield area to the ponds and to the back fishing pond.”
The RBO hopes that one day, the area will be part of the Alabama Birding Trail.
“You know, we’re a small town. We don’t have a lot of resources,” Jessup said. “What we do have, we have to spend on police officers, the fire department; we just don’t have a lot of frills. Riverside Beautification Organization has helped to provide these things.”
Grants, contributions from citizens, businesses and fundraising efforts finance the RBO’s efforts, and volunteer labor keeps the work more affordable.
It seems the RBO has done things great and small – from city hall landscaping to logo designs to signs pointing to city businesses and the new playground to lighted snowflakes and a nativity at Christmas.
Their work impacts the city’s ability to attract new businesses and new residents, Jessup said. It’s about quality of life
“It’s a tremendous help,” Jessup said. City parks and signs and the new playground are “things that add to the quality of life. That’s why a civic group (like RBO) is important. Everybody in town wants (these amenities). But they don’t want a tax increase. It’s great to have volunteers who step up and make these things happen.”
The RBO spent over three years writing grants and raising money for playground equipment and the park, Pounders said.
The organization is also trying to do more than beautify. It wants to build stronger ties between Riverside residents. A yearly, communitywide Soup Supper was held in late February and Santa’s arrival came in December.
A new community event to promote local crafters and artists, Spring Fling, is set for March 23. In 2023, 35 vendors sold their wares along with activities for children, including an egg hunt and the Easter bunny. More are expected this year, Pounders said.
Spring Fling turned out to be a fundraiser along with the Poker Run on the river in June, which has become an annual community event.
Future projects to be completed by the Poker Run in addition to the Riverside Post office mural is another mural behind the Landing designed and painted by Penny Arnold that will greet boaters as they prepare to dock or dine at nearby Buck’s Barbecue.
But the RBO is always looking for new ideas and new members in the growing city.
“The biggest thing that they do is that they create a sense of community, a sense of pride in the Riverside area,” Jessup said. “And it’s the kind of pride only citizens can provide. City leadership, we can do everything as far as making ends meet and meeting the basic needs of the community. But the citizens and volunteers of community are really what make quality of life. Without them, we would sorely miss the quality of life that Riverside offers.”
“We’ve clearly gone beyond planting flowers,” Pounders said. “We’ve all fallen in love with Riverside. The river and all the little tributaries that come off of it are beautiful.”
Riverside, she added, is “a pretty little town. Because it’s a small town, you get to know your neighbors. We’ve made so many friendships by opening up the RBO to anybody that’s interested in volunteering and being part of us.”
RBO has a wish five or 10 years down the road. “We could be more of an educational group,” Pounders said. “We could have school groups come into the park and learn about native plants and animals. Community education and participation are important.”
Just like its quality of life.
Editor’s Note:The Riverside Beautification Organization meets monthly and open to all residents. For more information, contact Pounders at juliepounders@yahoo.com
The perfect place to make a home on Neely Henry Lake
Story by Scottie Vickery Photos by Mackenzie Free
Connections are a vital part of Tracci Cordell’s life. She treasures the links to her past as much as she loves introducing friends and co-workers to each other, enlarging her tribe as a result. That’s why her new home on Neely Henry Lake has become the perfect refuge, a place that anchors her to her roots and allows her to strengthen bonds with those she loves.
“I wanted to have a place where everyone could just come and hang out,” she said of the home she built last year on property her parents owned for decades in the Riddles Bend area of the lake. “I don’t have a lot of family here now, but my friends have become family. Every good memory I have growing up happened right here, and now I’m making more.”
Connection has become even more important to Cordell in recent years. In a 13-month period from January 2019 to February 2020, she lost her husband, Ron; her sister, Terri Maddock; her mother, Gail Maddock; and Scott Reed, a cousin who was like a brother.
“You have two choices when something like that happens,” she said. “You don’t go on, or you can just choose to live. Before he died, my husband said, ‘I want you to be happy and let your light shine.’”
That’s why, when Cordell moved into her new home last June, one of the first things she displayed on the entry table by the front door were wooden blocks that read “Choose Joy Today.” A painting of her childhood home in Gadsden, a gift from her sister Tammi, is surrounded by pictures of her loved ones.
These days, Cordell finds joy gazing out her windows at the sunlight dancing off the water or gathering a crowd around the firepit. One of her favorite things, though, is hosting the yearly “sauce-a-thon” when she and a group of friends help make 100 quarts of her mom’s Italian Spaghetti Sauce, just like Cordell used to do with her mother and two sisters.
The recipe, in her mother’s handwriting, is so special to Cordell that she had it made into wallpaper for her kitchen pantry. “She’d been making it all her life, but after she started getting older and had had a stroke, I knew we needed to pay attention,” Cordell said. “After she died, friends started coming to help and then more friends came. It’s just a big fun time.”
Dana Snyder, the mayor of Southside, is one of Cordell’s longtime friends who has rolled her sleeves up for the big event. Their friendship, however, has yielded much more than just delicious Italian sauce. Cordell introduced Snyder to another friend, Joe Taylor, who is the mayor of Rainbow City.
“The first time I met Dana was when Tracci bummed money from me for her campaign,” Taylor said with a laugh. All three worked for the City of Gadsden at the time, and as their friendship has grown through the years, so has their commitment to the lake that is such a vital part of their lives and communities.
The vast majority – about 79 percent – of Neely Henry’s 339 miles of shoreline is within the city limits of Southside and Rainbow City. As a result, Snyder said that she and Taylor have become professional partners of sorts in addition to being friends.
“When we were both elected, we said we were going to work together,” Snyder said. “Early on, we said we were going to be partners.” Taylor agreed, adding that “everything we do is to help each city. This lake is critical to the life of this region. It has to be one of the paramount issues when it comes to planning.”
Establishing roots
When Cordell built her home on Neely Henry, one of t was the fulfillment of a dream her parents had more than 45 years ago. Richard and Gail Maddock bought the lot in 1978 and it became the family’s favorite escape. The property wasn’t cleared and there were trees and brush all the way down to the river, but that didn’t stop Cordell and her sisters.
“My mom would cut a place out so she could put her chair and we would play in the water,” she said. “We came here every weekend and had birthday parties here. Eventually my parents built a T-shaped dock for Tammi, Terri, and Tracci.”
Their father, Richard, died of colon cancer at 59, and after their mother and sister passed away, Cordell and Tammi began the process of cleaning out and making hard decisions. Tammi lives in Virginia and Cordell had a house in Southside at the time, but they couldn’t bear the thought of selling the lake lot.
“We were cleaning out and found some house plans that Dad had made,” Cordell recalled. “We looked at each other and Tammi said, ‘We can’t get rid of it.’”
They soon found another sign. “I was a spoiled Daddy’s girl, and he always told me he bought this lot for my birthday,” Cordell said. She didn’t really believe it until they found paperwork showing the purchase was made on February 28, 1978, Cordell’s 7th birthday.
Once the decision was made, Cordell sold her house and stayed with some family friends during the building process. After moving in, she filled her home with specials memories from the past that she wanted to carry into her future. She refurbished her great-grandmother’s kitchen table and hung a picture of a maple tree in its full fall splendor nearby. “That was my dad’s favorite tree in Gadsden,” she said.
Just off the kitchen is a hallway to the laundry room, which features a collection of dozens of black and white photos of her family members and friends. Her husband is there, as is her daughter, Kelsi, a flight attendant who lives with Cordell when she’s not working. There are pictures of her parents, her sisters, her uncle Ronnie Reed, and other family members, as well as a host of friends and her boyfriend, Barry Ragsdale.
“These are my people,” she said. “They are my tribe. They’re family, and they’re friends who have come family.”
Cordell also cherishes the painting of her father that hangs in her bedroom. “He was over purchasing at Gulf State Steel for a long time and he was a suit and tie guy at work,” she said. “He was a wannabe farmer, though, so he would come home and put on his overalls and John Deere cap and head outside to his tractor.”
The three girls gave him the painting, which was created by Elaine Campbell, a family friend and artist, for Father’s Day one year. “It cost $600 and we each paid $200,” said Cordell, adding that it felt like a fortune since she was in high school at the time. Today, though, she considers the painting and the memories it evokes to be priceless treasures.
She feels the same way about the wallpaper in her pantry. After finding the index card with the handwritten recipe for Italian Spaghetti sauce that her mother got from a neighbor in 1979, Cordell had cutting boards featuring the recipe made for family members. After scouring Etsy, an online site featuring handmade and vintage items, she decided to have the recipe made into wallpaper.
“I thought about just doing one wall with the wallpaper but then I decided that if I could do a wall, why couldn’t I do a whole room,” Cordell said with a laugh. “It makes me smile every time I come in here.”
Chances are, the fact that Cordell continues to make the sauce makes her mother smile, as well. “I have such wonderful memories of making this sauce with my mom and my sisters,” she said. “There are no Italians in my family. Why my mother started making this sauce, I have no idea. But I think she would love that we’re still making it.”
Sauce-making day has steadily evolved over the years. “We used to make it outside, but it’s too hot,” Cordell said. “It’s usually the opening day of dove season. The men are in the woods and we’re in the kitchen, but we make them core the tomatoes before they leave.”
Cordell only uses tomatoes from Chandler Mountain, and she gets 10 half-bushel boxes. The first step is to lay them all out on blankets and tables and countertops “to look for any bad spots you might miss,” she said. “One may be getting mushy, so you’ve got to get it out of there.”
The day is as much fun as it is messy. “We have a really good time talking and laughing,” Cordell said. “It’s family, it’s making memories, and it’s just what we do.”
Lure of the lake
The fact that Cordell and her tribe have a beautiful view of the water makes the day even more wonderful. “It just means peace to me,” she said, adding that Taylor weighed in on her decision to build. “He said, ‘Whatever you do, don’t sell that lot,’” she said.
He and his wife Rachel have called Neely Henry home since 2016 and he said that lake property is much harder to come by because so many people keep it in the family for generations. Snyder knows that firsthand. “It took us several years to find a lot,” she said, adding that she and her husband Chris plan to start building within the next year.
“I already say I’m a river rat, though,” she said. “My grandparents had a house in Whorton Bend and we’d go there every weekend. My grandfather would take us fishing and for rides on the pontoon boat. My aunt had a paddle boat, and we would just disappear.”
The passion Snyder, Taylor and Cordell share for the lake and the whole region has helped cement their friendship. In addition, all three have worked in different capacities for the City of Gadsden.
Cordell worked in the human resources department for more than 20 years before Mayor Craig Ford named her planning and zoning administrator last July. Part of her new duties include helping to guide and implement “GROW Gadsden,” the city’s new comprehensive plan. “The one driving force behind this plan has been the Coosa River that runs through Gadsden,” she said. “It is one of our most talked about assets.”
Snyder, who worked for a private law firm for 15 years before earning an accounting degree, transitioned from private practice to civil service when she joined the City of Gadsden’s legal department in 2009. She also served on the Southside City Council for four years before being elected mayor in 2020.
Although the mayoral position is officially part-time, Snyder left her full-time job with the city after she was elected to focus on her new duties. “I knew I couldn’t get anything done with a full-time job,” she said. “I’m one of those people who wants things done today and not tomorrow.”
Taylor joined the City of Gadsden in 1995 and served as a commander with the Fire Department after running a landscaping business and serving in the U.S. Army as a paratrooper and then in the Army National Guard. He also remodels houses and has refurbished and sold nearly 150.
“This job is is everything I had done before all rolled into one,” he said of his role as mayor, which he took on in 2020. “Dana and I have both been civil servants, and that has helped us in our role as mayors.”
Both mayors have also developed comprehensive plans for their cities, and they agree that finding ways for more people to enjoy Neely Henry needs to be a priority.
“As the cities grow, both of them, we’ve got to provide more public access (to the lake) for people who don’t live on the water,” Snyder said. “The fact that we are on this lake is the greatest asset we could ever have,” Taylor added.
As the owner of a new home on the water and her new role at work, Cordell understands that concept more than ever. “I have really come full circle from growing up on the river to helping make sure it is being showcased as the jewel it truly is. It’s home, and I can’t imagine ever living anywhere else.”
Italian Spaghetti
(Tracci Cordell)
1 pint Wesson oil 4 hot banana peppers, chopped 3 pounds onions, chopped ½ bushel tomatoes, unpeeled and quartered 2 whole heads garlic 1 cup sugar ½ cup salt 4 12-ounce cans of tomato past 1 tablespoon oregano 1 teaspoon sweet basil
Optional: 1 to 1 ½ pounds of ground beef, Italian sausage or ground turkey, cooked.
Simmer the tomatoes and garlic for about 1 ½ to 2 hours; more if necessary. Drain in a colander and return to pot. Saute banana peppers and onions in oil until soft and add to tomato mixture. Add sugar, salt, tomato paste, oregano, and basil and bring to a full boil. Put into jars and seal. Yields 12 quarts of sauce with meat or 9 quarts of sauce without meat.
Italian Salad and Dressing
(Dana Snyder, Mayor of Southside)
Salad: Use a variety of greens, such as romaine, kale and spinach 1 medium red onion, sliced ½ cup grated parmesan cheese 1 cup pepperoncini peppers Kalamata olives Salt and pepper to taste Croutons
Italian Dressing: 1 tsp garlic powder 1 tsp dried oregano 1 tsp dried basil ½ tsp salt ½ cup extra virgin olive oil 2 tbsp. red wine vinegar
Mix all ingredients together in a jar with a lid. Shake vigorously until all ingredients are combined. Shake again before each use.
Story by Roxann Edsall Photos by Mackenzie Free Submitted Photos
In the heart of Gadsden, there stands an unassuming brick apartment building. It seems rather unremarkable for 2024, but if one were to step back in time just a few decades, to the year 1930, this same building was quite remarkable.
It was Feb. 12 at 10 a.m. when the doors officially opened for business at the swanky, 10-story brick Reich Hotel. Adolph Reich, the hotel’s owner, was commended by industry peers for the quality of the furnishings and décor. Dignitaries and guests celebrated Gadsden’s modern luxury hotel on into the early morning hours.
The hotel business had been a part of the Reich family since Adolph’s father, Hungarian-born David Reich, purchased Gadsden’s Printup Hotel in 1894. The Printup had been built by the Gadsden Hotel Company in 1888, in large part as a response to housing needs that resulted from the addition of the Rome-to-Gadsden branch of the Southern Railway. A train station was conveniently located across the street from the hotel’s lobby.
David and his wife, Lottie, owned and managed the Printup until David’s death in 1914. At that time, Adolph took over ownership and made major renovations to this property and began dreaming of building a more modern facility. The opening of the Reich Hotel 16 years later was the fulfilling of a promise made to his mother, that one day Adolph would build his dream hotel for Gadsden.
Gadsden, at the time, was an important port city. People and goods moved along the Coosa River, bringing much-needed supplies, guests and new citizens, many needing a temporary place to stay. The 1930 opening of the Reich Hotel was both perfect and challenging timing for Adolph’s new venture.
It was good in that the new Goodyear Tire Gadsden plant had just been built, and executives needed lodging. It was unfortunate timing in that the hotel opened just a few months into the start of the Great Depression. Despite the bleak times, the hotel thrived, and Adolph and the Reich Hotel became well known in the community. Reich’s hotel business continued to do well through World War II and into the early 1960s.
The Reich was the site of many social affairs over the years, ranging from weddings to high school proms. “I used to be a schoolteacher, and we had a lot of Christmas parties there at the Reich Hotel,” said Gary Garrett, president of the Etowah Historical Society. “It was beautiful. My mother was a hairdresser, and she used to have a lot of the beauty conventions there, too. I knew the son, Bobby, through my mother.”
Adolph’s son, Robert “Bobby” Reich had graduated from the University of Alabama and gotten into the hotel business himself, building the Guest House Hotel in Birmingham. Bobby eventually sold that hotel and returned to Gadsden to help manage the Reich Hotel.
By the mid 60s, the interstate highway systems made traveling by car more popular, and the hotel industry began to lean more toward “motel” type properties, downplaying the grand lobby style hotels. In response, Adolph took out a bank loan, and Bobby oversaw a major remodel of the Reich, beginning by tearing off the roof to build a patio and swimming pool and adding the additional comfort of air conditioning. Then a motel wing was added, and the name was changed to the Reich Motor Hotel. All rooms were refurnished with modern furniture. The old furniture was sent to the Printup Hotel, which Reich still owned.
Bobby’s son, Wade Reich, was in 7th grade when they put in the pool at the Reich, and he remembers enjoying that. But, he admits, he had an even better time in the elevator. “I loved operating the Otis hand-crank elevator,” he says. “We’d crank it up to the 6th floor and then let it drop to the lobby. Your stomach would be up in your throat. That was a lot of fun!”
The transition to the motor hotel model and the million-dollar renovation were the beginnings of the end for the Reich Hotel. Marketing the new motor hotel product did not go well. Bobby ended up selling his family’s Gadsden home and moving into the Reich Hotel to keep it afloat.
When that didn’t work, in 1972, the Reich Hotel was sold, and the family moved into the Printup. The hotel building is still standing, now renamed Daughette Towers and operates as a government-subsidized apartment building serving seniors and disabled adults.
With the Reich Hotel closed, Bobby and his wife, Jane, focused their efforts on the Printup Hotel. They converted a space where Mrs. Tarpley’s Flower Shop had been in the Printup Hotel and opened a small café they called the Whistle Stop. However, the new café wasn’t enough to revive the aging debt-ridden hotel, which was, by now, surrounded by vacant buildings. In December of 1973, the Printup checked out its final hotel guest.
The Reichs retained ownership of the building, offering spaces for ground leases, including a car repair shop, barber and beauty shops, a taxi service and a dress shop.
While Bobby and Jane focused on saving the Printup, their son, Wade Reich, completed his college degree in business administration and marketing. After graduation, in 1974, he and his parents painted the Printup lobby and opened a new restaurant called Poppo’s, the name paying homage to Wade’s grandfather, Adolph.
The restaurant stayed in business until 1978, when, Wade says, “it became apparent the future would be better for family if we sold the building.”
Having sold the building, Wade went to work for Dan Wallace, the inspiration for the movie Big Fish, whose company specialized in grocery store premiere promotions. That venture ended up sending him to London, which led to a new job with a similar business in Paris.
Wade and his wife, Jennifer, spent 14 years living in Paris. Although he loved Paris, Wade does have one regret. He never attended the famed Le Cordon Bleu culinary school. “I could have done Cordon Bleu, but I didn’t,” Wade laments. “It’s crazy! I’d spent countless hours taking customers to all the fine restaurants in Europe. I wish I’d done it.”
Wade and Jennifer returned to the Birmingham area in 2002 to be close to his aging mother. He worked in the grocery store promotions business again for a little while. Then a friend asked him to help run a gas station in Pell City. He came to run the Chevron station near downtown Pell City. Then, in 2008, he and his business partner bought the Texaco station across the street. In 2009, they started smoking butts and ribs there for holidays under the name Butts To Go.
In the 15 years since it opened, Butts To Go has been featured in several publications internationally, including The Toronto Star, USA Today, The Guardian (London), and in Southern Living magazine. They were also featured in the cookbook travelogue The South’s Best Butts by Matt Moore. In late 2021, Butts To Go left the Texaco, and after a brief partnership with The Kitchen, they landed in the old Dominos location on Mays Drive.
Wade has worked long hours all his life and admits to being a “tinkerer.” He started a new venture last year with his son, Eakin. By day, Wade works at Butts To Go, but at night, he’s busy helping wherever he is needed at The Grill at the Farm, a restaurant which opened just nine months ago off Logan Martin Dam Road.
Eakin returned to Cropwell from Key West, where he was food and beverage director at Jimmy Buffett’s famed Margaritaville Beach House Resort. Now he manages The Grill and is busy developing plans for the next stages of the property’s growth. “It owns me,” Eakin admits. “It’s been fun being here from the ground up. And it’s good to be near family.”
Plans for the future of the 62 acres the restaurant sits on are still in the development stages, Wade says. “We’re trying to figure it out,” he adds. “We have event space right now for 130 people. If we fixed up the barn and added a kitchen out there, we would be able to do bigger things. We’re still working on what it will be.” Whatever The Grill is or is to become, he says, “we wouldn’t be doing this if Eakin weren’t here.”
As busy as they are, the Reich family continues to give back to community that has supported their businesses. Recently, they helped with food for events for Dovetail Landing, a veteran transition and wellness facility being built in Lincoln, and for the Wellhouse, a home for female victims of human trafficking in St. Clair County.
Family, hospitality and community. The legacy now lives on through five generations of the Reich family.
Pro fishing tips on Logan Martin Lake and Neely Henry Lake with Zeke Gossett
Logan Martin
Days are getting longer, and bass are on the move. Warmer and longer days these two months have the fish on the move from their wintertime homes.
Typically, in March, I still believe the bass are in their pre-spawn mood. They are feeding up and fattening up, preparing to move into their bedding areas to get ready to spawn. Usually, I’ll target most of these fish in 10 feet of water or less this time of year.
Fish love to stage on points that lead into spawning bays. Also, brush and shallow docks are great places to look for fish making a pitstop before they spawn. A few lures I typically reach for would be a bladed jig, square bill crank bait, or a topwater walking bait.
If the water is still in the mid-50s, I’ll reach mainly for the bladed jig and squarebill and cover as much water as possible. I mainly target creeks on the lower end of the lake. Generally, this is where the fish will try and spawn first.
I also like to target windy banks if possible. Once the water temp reaches the 60-degree mark, that’s when I will reach for the topwater walking bait. I do this especially on cloudy, windy days. The fish will usually be one- to three-feet deep on points.
Do not be afraid to throw it midday if the conditions are right. This is my favorite technique to catch these fish, especially in April. If we have our normal weather pattern, you will really start to see the largemouth bass lock on their beds. This is the time get the spinning rods out and get on the finesse gear.
The tried-and-true wacky rigged Senko is an awesome way to get these bedding largemouth bass to commit. Now, I do switch gears when it comes to fishing for spotted bass. Spotted bass tend to spawn in shallow bays and flats in a little deeper water.
An awesome way to cover water and efficiently pick these broader areas apart is with a Carolina Rig. Typically, I use about a 2-foot leader with a ½ oz. tungsten sinker.
One of my favorite baits to use is a Menace Grub from Strike King Lure Company in green pumpkin or chartreuse pepper. I typically want a smaller bait. That way, once you drag it across their bed, they can easily just pick it up and hold on to it longer. This a great way to catch those big ole Coosa River Spotted Bass later on in the month once the fish really start to lock down on bed.
Neely Henry
These two months are when Neely Henry can really shine and produce some big fish. Just like Logan Martin, these fish are on the move once the days start getting longer and warmer.
Neely Henry bass love to live shallow this time of year. My approach is a little different though on this lake. I typically like to target mid-lake areas this time of year.
My favorite places to find these fish are creeks mouths and small river pockets. Neely has a lot of bank grass and wood to offer in these short pockets. These pockets also have a lot of shallow docks that fish like to stage on before the spawn.
My three favorite baits to use are a frog, swim jig and stick bait. Typically, in early March, I will fish with the swim jig a lot more than the other two baits because the water temperature is usually still on the cooler side.
Another great way to find fish on Neely Henry this early in the spawn is on rip rap banks. These banks hold heat and tend to hold fish any time of day. A squarebill crankbait is usually what I will start with on the rip rap banks.
I normally have to play with a number of colors to find the right one! If the bass do not seem to want the crankbait, I’ll slowly fish down the rip rap with a jig, especially if it’s a very slick, calm day.
Just like Logan Martin you can also catch fish around shallow docks. Typically, the docks in five foot or less tend to be the best. If the fish seem to be active, I’ll start out with a bladed jig. The bladed jig allows me to make more cast in and in turn, I am able to present the bait to more fish.
Just like the rip rap talked about earlier, sometimes on slick calm days, the jig will outperform any bait on the docks. Once the water temp reaches the 60-degree mark, that’s when I’ll pick up the frog. The frog and swim jig combo is something I can stick with all day.
Once we get into the month of April, that’s when I will start adding in the stick bait. And just like on Logan Martin, you can’t forget about the trusted Senko type bait.
I generally Texas rig the Senko on light 5/16 oz. weight. I really reach for this bait when I feel like the fish are in full blown spawning mood. I’ll pitch this bait around stumps and docks or wherever I feel like a fish might be spawning.
You might not be able to physically see the fish since Neely is generally pretty dirty water. Just fish slow inside pockets and really pick everything apart. This is the best way to get bit while the fish are really locked on beds.
The bass are in big time transition during these two months, however, these months can offer up some of the most rewarding fish catches for the entire year
Artisans throughout the Southeast, laden with wares ranging from handmade mustache cups to molasses, are heading to Gadsden this spring for a favorite, southern tradition – Art on the Rocks at Noccalula Falls May 4-5.
This semi-annual event is a celebration of beautifully created, handmade arts and crafts of pottery, paintings, jewelry, jams, jellies, candles, soaps, dream catchers, crochet, metal works, wood carvings, and, well, rocks.
Yes, actual art on actual rocks!
“That’s right,” said Laura Gladden, park administrative assistant and event coordinator. “One of our vendors gets large rocks and paints very detailed delicate pictures on them. They’re beautiful. I have one in my house.”
According to Gladden, products offered during the two-day event are as individual as the vendors themselves. “We have a gentleman who paints really big pieces of artwork – so big, that people can actually put it on the side of a barn. Another one works in 3-D art.
When she talks about paintings, she notes that each artist has his or her own unique style. “One person will paint only animals. Beautiful paintings of animals. Another paints only landscapes with colors that pop out at you.”
Gladden has been with Art on the Rocks in its current incarnation since 2019. That’s the year the event returned to the park, after about a 25-year hiatus.
Long time vendor and event participant, Tina Pendley, who, along with her husband David, owns Sweet Tea Pottery, was instrumental in bringing Art on the Rocks back to Gadsden and Noccalula Falls.
Sweet Tea draws its name from its roots. “We wanted something that clearly said the South and what is more southern than sweet tea?,” she asked.
She recalls the historic roots of the festival as well. The event actually got its start back in 1958 as a project of the Gadsden Women’s Club and art-loving member, Mrs. Frank (Merci) Stowers.
“Mrs. Stowers, loved to travel,” said Pendley, “and she loved art. After attending an outdoor event in Texas, she brought the idea to the women’s club about having an outdoor art exhibit. The members loved the idea.”
So, she continued, “they started the planning in January, and held the first Art on the Rocks on May 18, 1958. It was a huge success and continued to be successful for 25 years. Eventually, it shut down for about 25 years.”
At some point during the event’s early history, it had come under sponsorship of the Gadsden Art Association, of which the Pendleys were members. She remembers it was at one of the organization’s 2018 meetings when the topic of Art on the Rocks resurfaced.
“We were talking about a fundraiser,” said Pendley, “and I asked the question had they ever considered bringing back Art on the Rocks, and they had not, but they said they would consider it if I would get some information.”
That go-ahead was all Pendley needed to get the ball rolling. She discovered that Noccalula Falls officials would “love” to have an arts and crafts show but didn’t know how to get vendors.
It was a perfect match. The Pendleys knew how to get vendors because they worked these events with their pottery, but they didn’t know how to set up the park. It was the proverbial marriage made in heaven.
“I met with Christina Richardson (supervisor, Noccalula Falls),” said Pendley. “I knew if we worked together, we could make this happen. She said we’ve got a great crew here at the Falls, and we can make it work. So, I went back to the Art Association and brought back a lot of information about how we can work together with Noccalula Falls.”
And they voted to return Art on the Rocks to its former home at Noccalula.
“It’s just been a great success,” she added. “We’ve gone from having just one show a year to two shows. It’s been a great event to add to the community.”
Gladden agrees. “I love it. It’s my favorite event to work up here. It’s really got a great energy and vibe from not only the people attending but also from all our vendors. I’ve heard many of them say it’s their favorite show to work.
For Pendley, the biggest drawing card for folks to attend Art on the Rocks is the venue itself. “It’s beautiful here. We’ve got not only the waterfall but the green spaces as well. And there’s something for everybody from the train rides to the petting zoo.”
And yes, there will be plenty of food said Gladden. Vendors will serve everything from blooming onions to funnel cakes and everything in between.
Admission is $8 for adults and $6 for kids/seniors/military. Park season passes will be accepted. Pets are welcome everywhere but near the animal habitat. Vendors may register through April 15.