Access to Neely Henry Lake and so much more
Story by Paul South
Photos by Graham Hadley
Submitted photos
Unless you’re the whale-obsessed Captain Ahab, a soldier in the biblical Egyptian army chasing Moses and the Israelites, or a champagne-sipping passenger aboard the RMS Titanic, this one thing is true: On the water, there’s never a bad day.
For locals and visitors to the Coosa River towns of Southside and Gadsden, two new boat landings are making life on the river even better. And city officials see the landings as yet another economic engine countywide.
First stop: Coosa Landing
First-term Gadsden Mayor Craig Ford had just finished lunch at Harp and Clover, when he met a Mississippi family posing for pictures outside the restaurant.
“What brings y’all to Gadsden?,” he asked. Their answer surprised him.
“This is our vacation. We love mountains and the river, and you guys have got both.”
Ford’s reaction?
“Wow. And here I’ve taken it for granted all these years.”
Coosa Landing is a cornerstone of redevelopment of Gadsden’s stretch of the river. A new landing may not seem like much but consider this: The Coosa attracts 32 fishing tournaments annually.
“To have that river, Coosa Landing is one of the biggest economic drivers we’ve got,” Ford said. “The development of Coosa Landing is kind of that center point for us as we start to develop that area around Coosa Landing. We have The Venue that’s continually being developed. We still have about 15,000 square feet of working space that’s still available.”
The Venue at Coosa Landing, a massive meeting and event center, was built in 2018, the same year that Coosa Landing opened, and regularly draws thousands of visitors for its events.
Just across the way, Coosa Landing boasts a four-lane boat launch, piers, parking for 125 trucks/boat trailers, an overflow parking area, a bait shop and the nearby Riverwalk Trail, which connects the Landing to a nearby Buffalo Wild Wings and an ideal stroll by the river.
The city hopes to add gas pumps at the Landing for boaters to refuel.
The Landing has hosted and co-sponsored national fishing tournaments on the B.A.S.S., Women’s Bass Fishing Association, Crappie USA tours and local and state tournaments.
But the Landing is part of a larger vision for Gadsden.
The city hopes to relocate City Hall and is trying to attract a boutique hotel, condominiums and more retail to the Landing side of the river. The city also envisions connecting the Gadsden Convention Center and new hotel with a pedestrian bridge.
“That would attract visitors from Coosa Landing as well,” Ford predicted. “I think once we get that type of development going, we’re actually going to be looking at trying to push more down toward across from the (Gadsden) Mall to develop behind the Arby’s there with some land that we own to build a city harbor that will bring in entertainment, bars and restaurants.
He reasons that the effort will “get people like the fishermen who come into Coosa Landing and into Gadsden to make it more of a tourist-type thing. Not only are you coming in here to fish, but we’re going to give you things to do at night while you’re not fishing.”
For Ford, the effort is “sort of a growth package” that will not only drive tourism but will grow Gadsden’s population. We think it will bring more people to live in Gadsden, because people like to live where they play,” he says. “The river is a big economic driver for us,” Ford said.
He sees the landing as a cornerstone of Gadsden’s transformation. “The people elected us to create jobs, improve the (Noccalula) Falls and develop the river,” Ford said. “Those are the things they elected us to do. And that’s the focus for the next four years at least.”
And Ford’s long-term vision for Gadsden’s stretch of the Coosa?
“At the end of the day, you’re going to see a lot more greenspace. You’re going to see the banks of the Coosa be a lot more inviting, not just for boaters, but for anyone who wants to hang out by the river.”
The city is also working with the Birmingham-based Orchestra Partners to bring development that will attract downtown shoppers toward the Coosa.
The anticipated result? “You won’t recognize the city in eight to 10 years.”
All aboard for Southside
When Mayor Dana Snyder and the city council took office in 2020, one of their top priorities was further developing Southside Landing.
In May 2022, the Landing officially opened. It was the vision of Southside’s previous mayor, Wally Burns, and had been in the works since 2016.
Mayor Snyder and the City Council embraced this vision and worked to expand on his concept by including an all-inclusive park and playground, which has proven to be an important asset for the community.
Southside Landing features a boardwalk, boat launches, playground, outside dining, picnic areas and some of the most stunning scenery/views anywhere. Southside Landing has truly been a community effort, the mayor said, noting that a significant number of local businesses and clubs have contributed to this growing success story.
“Although the original plans called for a bait shack to be located at Southside Landing, the City Council and I felt like a restaurant in that building would be a better fit for our community,” she says. “In October 2022, we were fortunate to have Blackstone Bait Shack, a popular locally-owned pizza restaurant, open for business in this location. Blackstone has provided both an economic development boost and an oasis for hungry locals and visitors.”
They provide outside dining, featuring beautiful views of the Coosa River and the surrounding landscape, and they are considering outside entertainment during the summer months. “It’s no surprise how popular Southside Landing has become,” Mayor Snyder said, “and we look forward to building on and expanding this beautiful recreational area.”
Various events have already taken place at Southside Landing with many more events in the planning stages. “In December 2020, prior to the official opening of Southside Landing, the Christmas Boat Parade was brought to our end of the Coosa River. We had over 200 vehicles parked there when it was just a gravel parking lot to enjoy the boat parade. So, it was easy to surmise that once the paving, playground and boardwalk were completed, this would be a favorite location for both our community and visitors.”
“Southside Landing has already hosted numerous fishing tournaments, Sunset Suppers, Dinner and a Movie and our annual Christmas Boat Parades with great success,” she said. “These have proven to be favorites of not only our local community but of people from outside our city and county.”
And more events are expected to come. “Outdoor recreation is not only important for tourism, but it is a huge draw for both potential residents and businesses,” Snyder said.
“Recreation is one of the number one things that makes people want to move to the city because there are things outdoors that they can do,” Snyder says. “Number two, when businesses are looking to move into a city, they also look at recreational opportunities.”
Of all of Etowah County’s incorporated cities and towns, Southside boasts the most riverfront property on the Coosa – more than 31 miles, Snyder said.
“I believe we are ‘The Loveliest Village on the Coosa,’ Snyder says. “Just the Landing fitting into our long-range plan, I believe it is the gateway to our city. I believe when people come there, they see that. When we advertise for movie nights there, our Christmas Boat Parade, the fishing tournaments, just the different events that are planned there, I just believe we are drawing people from outside the city and the county.”
She adds, “They’re going to come here. They’re going to see what we’re like. They’re going to hopefully want to come back and visit.”
To make that happen, Southside has collaborated with its neighbors – Rainbow City and the Neely Henry Lake Association – for “Dinner and a Movie” nights on the riverfront. Imagine families cuddled on blankets watching classics like Jaws, while munching on Blackstone’s pizza or food truck fare.
Food trucks also come to the Landing for popular “Sunset Suppers.”
Southside Landing is seen as the “first step” in the city’s long-range plan. Those plans include items like new gateway signs for the city to long-range objectives, like a zoning overlay for the Alabama Highway 77 Corridor. Farther into the future, officials eye the development of a city center.
There also are long-range plans for new parks and sports facilities. Other riverfront possibilities include a new recreational vehicle park.
The future looks bright in terms of future development at the Landing. Restaurant/retail spaces, perhaps even an amphitheater may one day call Southside’s slice of the riverbank home. The city recently purchased the “land between the two bridges” – Little Bridge and the Coosa River span – in hopes of getting a new river bridge. If the state builds a new river bridge at the site of the current span, the parcel between the bridges could be linked to Southside Landing.
“Southside Landing is not only a valuable asset to our community, it is the gateway to our city. We see how busy it is and as word spreads and improvements are made, I believe that it will be an even greater marketing tool for our city,” said Mayor Snyder. “If you have witnessed the beauty of a sunset at Southside Landing, then you have experienced the serenity, beauty and pulse of our wonderful city.”
Snyder summed up the importance of Southside Landing to the city’s future. She views it not as the culmination of a plan, but ushering in a new era. “That’s the beginning of our story there.”