First Fridays

Downtown Gadsden’s signature event returns, building bigger and better traditions

Story by Carol Pappas
Submitted Photos

Just like an old friend you haven’t seen in a bit, Downtown Gadsden’s First Friday is back and ready to pick up the conversation – and the fun – where it left off in October.

No shortage of live music

First Friday returns April 7 from 6 p.m. to 9 p.m., building on what began with one small business in 2006 to a full-blown tradition that attracts people from multiple states from April to October each year.

“We’re looking forward to another great year,” said Downtown Gadsden Director Kay Moore. From the classic car show to the entertainment, downtown Gadsden becomes a destination point each month for this free, family event.

Broad Street, downtown’s main street, is closed to automobile traffic on First Friday, and food vendors to handle the overflow crowds set up shop in the 400 block. On 2nd, 3rd, 4th and possibly the 600 block, entertainment plays to diverse audiences. “We have jazz, R & B, rock ‘n roll, bluegrass, line dancing, the cowboy church band – a little bit of everything for everybody,” Moore said.

If one block doesn’t quite fit your musical tastes, “just keep walking,” she suggested. “You’ll hear something you like in the next block.”

As has been the custom with First Friday, the classic car show is a huge draw that attracts thousands of car enthusiasts from all points in Alabama and throughout the Southeast. And it just keeps getting bigger and better every year.

Organizations like Main Street Alabama and Main Street America have taken notice of Gadsden’s successful efforts to bring people back to downtown. Gadsden’s many honors include Top 10 awards for its promotional activities.

“We remind people we have a good downtown,” Moore said. “It’s the heartbeat of the community,” stressing that efforts reach well beyond First Friday. Promotions and events – from a chili cookoff to a St. Patrick’s Day pub crawl – ensure that downtown merchants benefit from the increased activity drawing prospective customers their way on a regular basis.

“They like coming to our downtown,” she said.

Vintage cars on display

Downtown Gadsden Inc. efforts don’t stop there, though. The organization is involved in beautifying and revitalizing the downtown area. The Pittman Theatre stage is being expanded and the ceiling is being dropped to improve its ability to host concerts.

Downtown Gadsden has entered into a public-private partnership with Walnut Gallery and Gadsden Museum of Art, leveraging its own $10,000 grant into a larger pool of $25,000 to place an 18-foot kinetic wind sculpture on the corner of 1st and Broad Streets. Just a short distance from the river and recognizing the water’s roots in Gadsden’s history, the sculpture resembles a fish with parts moving with the breeze.

“We’re really, really excited” about the sculpture coming and what the future holds for downtown, Moore said. There is no shortage of “great ideas” from the new mayor and administration that can be part of the planning that lies ahead.

“There’s a lot going on in Gadsden this year,” she added. First Friday and all the rest have been “a huge success for our downtown merchants and everybody else.”

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