Building tradition, investing in community
Story by Carol Pappas
Photosby Strides Media
It’s hard to say what Casey Cambron loved best about Lakeside Live 2022. When he talks about the latest version of the music festival and car show he debuted a year ago, his list of favorite memories is as wide and varied as the features of the event itself.
It had everything one could imagine in a fall festival – bands, Combat Park kids’ area, vendors galore, 170 show cars, food trucks, Battle of the Badges, an army of dedicated volunteers and a VIP pavilion catering to sponsors who helped make it happen.
As he recounts the day, Cambron finally settles on a common thread throughout as his true favorite – “the smiles.” Whether it was a child atop a military tank, a vendor meeting and greeting hundreds of passersby, a couple dancing to their favorite band’s tune or the prideful look of a car show entrant, smiles were as abundant as that day’s sunshine – not a cloud in the sky.
“It was overwhelming,” Cambron said. “The music was outstanding. All around, it was fantastic.”
Growing up, Cambron always loved outdoor music festivals. Over the years, he developed a passion for car shows, too. So, it was only natural that he would combine the two, add more features and present it in his new hometown, Pell City.
He founded the nonprofit, Five 16 Foundation, whose mission is “shining our light through fundraising, service and good works in our community,” derived from Matthew 5:16. The money raised from the event goes back into the community for worthy causes.
This year’s Lakeside Live raised over $8,000 for the police and fire departments, who played a starring role in “Battle of the Badges” – a three-event challenge. They each won a challenge, and a tug-of-war determined the champion. A hard-fought contest to the end, firefighters finally emerged as winners and keepers of the championship belt for another year. They won the inaugural challenge in 2021.
“I’ve never seen a tug-of-war challenge better than that one,” Cambron said. Pulling and tugging nearly to a draw at one point, the competition was fierce, but the enjoyment was outstanding. “It was pure fun and laughter. That’s what it is all about.”
Normally, you think of police officers and firefighters in intense situations. This was a chance to see them from a new perspective – “in a different light and having fun,” said Cambron. “It was the most amazing feeling.”
A crowd favorite was the centerpiece, the music featival. Tunes boomed from a nearby stage throughout the day and into the evening with seven bands playing their brands to suit just about any musical taste. Headliners were: Leverton Brothers, Still Broke, Bolee 3, Kudzu, The WingNuts, Deputy 5 and Sweet Tea Trio.
Favorites for the kids were Combat Park’s military vehicles, inflatable obstacle course, shooting jelly ball and inflatable axe throwing. Hundreds of kids had their picture taken atop a military tank. Looking ahead to next year already, Cambron noted that plans call for an expansion of children’s activities.
Car enthusiasts had their pick of favorites with 170 cars and trucks on display. Vendors – food trucks and other businesses – had a steady stream of customers throughout the event.
The cornhole tournament was a hit as well.
But behind the scenes, another success story unfolded, Cambron noted. Staff, volunteers and sponsors all made the event one to remember. The staff and volunteers “worked extra hard” to make sure all needs were filled and the event ran smoothly – from directing parking to assisting vendors and attendees. Sponsors, he said, were the real heroes with financial and in-kind support to ensure the event was bigger and better than ever and that it was kept free of charge. “All the sponsors and vendors were the sweetest, genuine, nicest people to meet. That’s what makes these events fun to do.”